Celebrates 400,000th Customer Milestone, Confirms Life Insurance Prices at All-Time Lows Despite COVID Pandemic

DARIEN, Illinois (January 26, 2022) –, the online insurtech that offers comparative quotes from 40 leading life insurers and allows customers to purchase from the company of their choice, today announced reaching 400,000 customers insured and confirmed that life insurance prices are now at all-time lows despite rising COVID deaths.

LifeQuotes CEO, Robert Bland, remarked, “Our business model is firing on all cylinders. We just completed our 11th consecutive year of profitability and recorded a 20 percent increase in delivered policies for 2021 vs. 2020. And we’re off to a jackrabbit start so far in 2022 with submitted applications up 55 percent vs. the same period in 2021. Revenue streams from new business, returning customers and renewal income are all contributing nicely to what we expect will be a growth year in 2022.”

The LifeQuotes proprietary technology enables easy, instant comparison of life insurance rates among leading insurers. Hallmarks of the LifeQuotes platform are anonymous quoting and a buying process that discloses actual underwriting guidelines to all customers on a pre-purchase basis resulting in fewer rate-ups and declines. The comparative selection of 40 insurers’ rates ensures maximum savings. About 10 of the 40 listed insurers are currently providing instant-decision underwriting, which is a hit with life insurance shoppers. Salaried telephone specialists assist and inform without any sales pressure.

“We’re thrilled to have reached 400,000 customers insured,” said vice president, Michelle Zieba. “Against the sobering backdrop of rising COVID deaths, we want consumers to know that life insurance prices are currently at all-time lows, making this an ideal window of opportunity to buy.”

A recent Reuters analysis revealed that COVID deaths hit an 11-month high on Sunday.

Other unique attributes of the content-rich platform include automatic quoting of Final Expense, Term Life, Whole Life and Universal Life, no-exam plans up to $2.5 million and accidental death plans.

Bland continued, “Our selection, savings and service model resonates well with today’s COVID-weary life insurance shoppers. The instant quote technology that we pioneered and brought to market enables us to render more accurate quotes and happy outcomes to applicants, including those who have health histories such as diabetes, heart disease, cancer, sleep apnea, anxiety and more.”

A 24×7 live feed of the customer reviews, now numbering in excess of 108,000 and averaging 4.66 Stars, can be viewed at

Rayna S. of East St. Louis, IL, remarked, “Very professional, detailed and knowledgeable.”

Zieba continued, “ recommends that owners of life insurance review their policies at least every 5 years. Many owners of term life insurance policies do not realize that their policies might contain the right to convert all or part of their term life policy to a permanent policy with no health questions or medical exam.”

Life insurance rates are at all-time lows

The chart of sample monthly premiums below reveals the best possible monthly prices for a 10-year term life policy. Most 10-year term life policies are renewable, without evidence of insurability, to age 90+ and may be convertible to permanent insurance without having to undergo further underwriting. Other initial rate guarantee periods such as 15, 20, 25, 30 years and longer are also available as are Universal Life and Whole Life, both of which can provide a level death benefit and level premiums for life.

10 Year Team Life (Longer guarantees are available)
Best Female Monthly Rates
10 Year Team Life (Longer guarantees are available)
Best Male Monthly Rates

The sample premiums shown above assume that the applicant is in good health and has no ratable medical issues. Customers who want quotes and advice by phone can talk to our licensed specialists by calling (800) 556-9393.

Having an adequate amount of life insurance in place is important and everybody’s situation is unique. Here are some guidelines:

  • For people who work and have dependents, children or a mortgage: 10-15 times annual income
  • For home caregivers: $300,000 minimum
  • For burial-only coverage: $10,000-$25,000

Accolades for

  • 2022: LifeQuotes celebrates 400,000th customer milestone
  • 2021: Celebrates 1,000 Google Reviews Averaging 4.8 Stars
  • “2017 Life Insurance Innovation” award winner… Life Insurance Direct Marketing Association
  • “The premier Web site in terms of details and ease of use…” — Yahoo! FINANCE
  • Twice Ranked #1 life insurance website by Kiplinger’s
  • Named a “100 Most useful website” by MSN Money
  • Past Winner: Forbes’ “Best of the Web”
  • “The best web site I’ve found…” — Dallas Morning News
  • “…we’d recommend you do your insurance shopping here…” — Barron’s
  • “…outstanding – as good as a Web site on insurance can possibly be. Hats off and a gold star to the top insurance site on the Web.” — Insurance for Dummies

No questions asked life insurance soars in popularity has a good selection of “no health questions asked” policies for people age 25-85. Two such policies are the Term Life to Age 70 policy up to $50,000 for ages 25-65 and a Whole Life policy up to $25,000 for ages 45-85. While not available to people who are terminally ill or institutionalized, the no-health-question policies are made available by use of regulatory-approved waiting periods.

No Health Questions Asked
Term Life to Age 70
Male and Female Monthly Rates
Coverage begins after 6-month wait
Not in AK, AR, ID, ME, MD, MO, MT, NC, NM, NV, NY, SD, OR, UT, WA
No Health Questions Asked
Whole Life: Premiums and Coverage Remain Level for Life
Female Monthly Rates
Coverage begins after 24 month wait
No Health Questions Asked
Whole Life: Premiums and Coverage Remain Level for Life
Male Monthly Rates
Coverage begins after 24 month wait

Past Accolades for

  • 2023: reaches 410,000 customers 
  • 2023: celebrates 130,500 Home Page Customer Reviews averaging 4.68 Stars 
  • 2023: celebrates 2,300 Google Reviews averaging 4.8 Stars 
  • "Life Insurance Innovation" award winner... Life Insurance Direct Marketing Association 
  • "The premier Web site in terms of details and ease of use..." -- Yahoo! FINANCE 
  • Twice Ranked #1 life insurance website by Kiplinger's 
  • Named a "100 Most useful website" by MSN Money 
  • Past Winner: Forbes' "Best of the Web" 
  • "The best website I've found..." -- Dallas Morning News 
  • "...we'd recommend you do your insurance shopping here..." -- Barron's 
  • "...outstanding - as good as a Web site on insurance can possibly be. Hats off and a gold star to the top insurance site on the Web." -- Insurance for Dummies 

Survey Methodology

Fifty leading life insurers rated “A” or better were polled as to how they underwrite breast cancer survivors for a California resident. Rates may differ in New York. Life insurance policies described, quoted, shown and illustrated throughout this press release may not be available in all states. Banner Life Insurance Company, Urbana, MD, policy form ICC08-LIA, and William Penn Life Insurance Company, Garden City, NY, policy form LIA-WP, both Legal & General America companies; Haven Life, a subsidiary of Massachusetts Mutual, Springfield, MA, policy form ICC19PCM-SI 0819; Pacific Life Insurance Company, Omaha, NE, policy form ICC18 A18LYAP Protective Life Insurance Company, Birmingham, AL, policy form ICC12-400 and Protective Life and Annuity in NY under policy form PL-400- NY; Pruco Life Insurance Company of New Jersey, Newark, NJ, policy form ORD 96200-2010, member companies of Prudential Financial, Inc., Newark, NJ; The Savings Bank Mutual Life Insurance Company of Massachusetts, Woburn, MA, policy form ICC17-A-91 (SBLI and The No Nonsense Life Insurance Company are registered trademarks of The Savings Bank Mutual Life Insurance Company of Massachusetts, Transamerica Financial Life Insurance Company, Harrison, NY, policy form APA 40NY- 107 and Transamerica Life Insurance Company, Cedar Rapids, IA, policy form APA401008T, both AEGON companies. 

About operates an Internet-based life insurance exchange at The company also provides private label, co-branded life insurance technology and fulfillment services to insurance companies, financial institutions, affinity groups, banks, credit unions, property & casualty agencies, trade associations, and other affinity groups with large customer bases. The company’s proprietary technology provides instant quotes and illustrations from 50 leading life insurers and enables a quick, paperless purchase process . More than 400,000 people have purchased policies through since the firm’s founding in 1984. Visit for more information or to explore the life insurance quoting experience online.