launches instant disabilityinsurance quotes to enhance consumereducation about income protection

Disability quotes now appear automatically alongside life insurance quotes;
New innovation leverages insurance learning, saves time

DARIEN, Illinois (May 16, 2019) –, the instant life insurance price comparison service that is dedicated to simplifying the life insurance buying experience, announced today that it is now providing instant disability quotes along with every life insurance quote request that is made on its desktop and tablet platforms.

Disability quotes from leading insurers now appear automatically on every life insurance quote request for those employed customers who are age 25-60 and enjoying good health.

“We are thrilled to announce this enhancement to coincide with Disability Insurance Awareness Month,” said founder and CEO, Robert Bland. “While life insurance can do a good job of replacing a breadwinner’s income for those left behind, private disability insurance is intended to replace lost earnings for a set period of time due to a sickness or injury which prevents someone from working.”

Who Needs Disability Insurance?

Simply put, if you have a job, you most likely need disability insurance. The possibility of a disabling illness or injury may seem remote, but statistics say otherwise.

  • You actually have a three in 10 chance of suffering a disability that keeps you out of work for 90 days or longer at some point during your working career.
  • 90 percent of disabilities are caused by illnesses not accidents.

Should you sustain a disabling illness or injury, there are several sources of disability benefits you might be able to tap into, including from the government and your employer. However, there are significant limitations on these benefits, and they may not be sufficient to meet your income replacement needs. It makes sense, then, to consider obtaining additional coverage, either through the workplace or on your own.

Anonymous Quoting Respects Your Privacy

Unlike most insurance websites, the online life and disability insurance quoting engine at offers totally anonymous quoting. This ensures customer privacy and also allows customers to ask questions and obtain advice from credentialed counselors without any sales pressure.

Bill Olmsted, an independent disability insurance expert who participated in the design of this technology, said, “We used our 20 years of experience advising clients on which disability insurance policy is best suited for them to drive the customer-engaging interface that you now see at whereby the hassle of obtaining quotes has been eliminated. Customized disability quotes based upon occupation and income are instantly shown without the user having to answer any additional questions. All quotes are then subject to underwriting approval.”

Disability Insurance Awareness Month

May is known as Disability Insurance Awareness month in the insurance industry. This initiative is designed to bring awareness to consumers about the risk of sustaining an injury or illness that prevents them from working and earning a paycheck, and how to mitigate this risk through the use of disability insurance.

The Counsel for Disability Awareness did a recent study on The State of Disability Coverage in America and found some sobering statistics.

  • More than 25% of today’s 20 year olds can expect to have a disability before they reach retirement age.
  • At least 51 million adults are without disability insurance through work or a private policy.
  • Only 40% of households have liquid savings to sustain themselves at the poverty level for 3 months.

Past Accolades for

  • 2021: Celebrates 1,000 Google Reviews Averaging 4.8 Stars
  • "2017 Life Insurance Innovation" award winner... Life Insurance Direct Marketing Association
  • "The premier Web site in terms of details and ease of use..." -- Yahoo! FINANCE
  • Twice Ranked #1 life insurance website by Kiplinger's
  • Named a "100 Most useful website" by MSN Money
  • Past Winner: Forbes' "Best of the Web"
  • "The best website I've found..." -- Dallas Morning News
  • "...we'd recommend you do your insurance shopping here..." -- Barron's
  • "...outstanding - as good as a Web site on insurance can possibly be. Hats off and a gold star to the top insurance site on the Web." -- Insurance for Dummies

About is an insuretech pioneer that caters to self-directed life insurance shoppers at The company's innovative technology allows customers to instantly view quotes from 40 insurers and buy from the company of their choice on a paperless basis. The company's comparative rater also reveals underwriting guidelines for improved accuracy. More than 390,000 people have purchased policies through since the firm's founding in 1984. According to Data Bridge Market Research, the insuretech market is expected to witness market growth at a rate of 42.4% in the forecast period of 2021 to 2028 and is expected to reach $46 billion by 2028.

Survey Methodology

Life insurance policies described, quoted, shown and illustrated in this press release may not be available in all states and certain terms may vary by state where required by state law. The supplemental policies described provide limited benefits and are NOT comprehensive health insurance or major medical insurance and they do NOT satisfy a person's individual obligation to secure the requirements of minimum essential coverage under the Affordable Care Act (ACA). For more information about the ACA, refer to Policies examined include American Family Life Insurance Company, Madison, WI, policy form ICC14-LD10001; American National Insurance Company, Galveston, TX, policy form ART 12; Assurity Life Insurance Company, Lincoln, NE, policy form I L1702; Banner Life Insurance Company, Urbana, MD, policy form ICC08-LIA, and William Penn Life Insurance Company, Garden City, NY, policy form LIA-WP, both Legal & General America companies; Foresters Financial of Toronto, Canada, under form ICC16 770620; Haven Life Insurance Agency, Issued by C.M Life Insurance Agency, LLC, a subsidiary of Massachusetts Mutual Life Insurance Company (Mass Mutual) of Springfield, MA. Policy form # ICC19PCM-SI 0819); Lincoln Life & Annuity Insurance Company of New York, Syracuse, NY, policy form LEF06321-18_7-10, and The Lincoln National Life Insurance Company, Fort Wayne, IN, policy form LEF06321_5-12, both insurance company affiliates of Lincoln National Corporation, whose marketing name is Lincoln Financial Group; John Hancock Life Insurance Company (U.S.A) of Boston, MA 02117, on policy form number ICC16 2016TERM and John Hancock Life Insurance Company of New York, Valhalla, NY 10595, Minnesota Life Insurance Company and Securian Life Insurance Company of St. Paul, MN under policy number F76777-15; Pacific Life Insurance Company of Newport Beach, CA, policy form P16YLT. North American Company for Life & Health Insurance, Chicago, IL, policy form LS174; Penn Mutual Life Insurance Company of Horsham, PA, under policy form ICC13-LT; Principal Life Insurance Company of Des Moines, IA, under policy form ICC17 SN 104; Protective Life and Annuity, Birmingham, AL, policy form TI-15; Pruco Life Insurance Company of New Jersey, Newark, NJ, policy form ORD 96200-2010, me